El Merriekh SC Bentiu Secures $300,000 Sponsorship Deal with Bebeto Coach Services

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By Emmanuel Patrick Laku | Sports Hunter South Sudan - Hunters of the Game 15/Aug, 2025

Juba, South Sudan – Friday Morning: El Merriekh SC Bentiu has announced a major sponsorship deal worth $300,000 USD with Bebeto Coach Services, marking a significant financial boost for the Unity State-based football club.
The club disclosed the landmark agreement through an official statement posted on their Facebook page early Friday morning, signaling what they described as a "new chapter" in their journey of growth and development.
The sponsorship agreement, signed between Club Secretary General Mr. Wali Wunow Keah and Mr. Bol Mut Char, CEO of Bebeto Coach Services, will run over a period of two years, with the transport company becoming the club’s main sponsor until 2027.
As part of the deal, Bebeto Coach Services will have its logo featured prominently on the front of the club's official jersey, enhancing the brand’s visibility while supporting local football.
"We are excited about this journey ahead and look forward to achieving great success together, both on and off the pitch,” the club’s statement read.
This $300,000 partnership stands out as one of the most valuable sponsorships in South Sudanese football in recent years and is expected to strengthen El Merriekh SC Bentiu’s operational capacity and competitiveness.
The club, often referred to as the Pride of Bentiu, continues to grow both in stature and ambition as it eyes a stronger presence in national competitions.

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